Katherine Falwell, PH.D, BCBH-D

Keystone Behavioral Pediatrics


keystoneDr. Falwell is the Founder of Keystone Behavioral Pediatrics. She is a licensed psychologist and Board Certified Behavior Analyst-Doctorate (BCBA-D). Dr. Falwell completed her undergraduate degree in Psychology and Master’s degree in Clinical/Community Psychology at the University of North Carolina. She received her Ph.D. in Clinical Psychology from Fielding Graduate University, and her postgraduate certification in Behavior Analysis from George Mason University. She completed her pre-doctoral internship at the Johns Hopkins School of Medicine and the Kennedy Krieger Institute. Dr. Falwell completed her postdoctoral residency at the University of Florida. She became faculty at University of Florida in the Department of Behavior Analysis in 2006. Her focus shifted to the greater pediatric needs of the North Florida community and the development of Keystone in 2008. Dr. Falwell serves both typically developing and special needs children as a clinician, educator, consultant and researcher. Dr. Falwell is a Qualified Supervisor in the State of Florida for Mental Health Counseling Interns. Dr. Falwell is also an adjunct professor at the University of Massachusetts and teaches courses in behavior analysis.

Jean and Emery Clance

Tim's Wine Market

Ponte Vedra

timsEmery Clance worked in Corporate America, but had wanted to own his own business for many years. In 2006, he explored purchasing a business related to golf which is one of his passions. As luck would have it, Emery’s wife, Jean, worked for the SBDC at UNF so she encouraged him to meet with a professionally certified consultant, to do a preliminary evaluation of the value of the business.

Emery’s business travels often took him through Orlando. On one of his trips in 2001, he discovered Tim’s Wine Market, a boutique retail wine store that features wines from small vineyards not found in big retail stores. Wine is Emery’s other passion. Emery and Jean began visiting on a regular basis and in 2009, found themselves attending the “franchise discovery” session to explore opening their own Tim’s Wine Market in Ponte Vedra.

Tim’s Wine Market in Ponte Vedra held its “soft” grand opening in November 2011 with friends from the SBDC and SBRN. Since then, business has been good. Every day, new people stop by and they have developed a nice group of “regulars”. Jean and son, Kenny, run the day-to-day operations. Emery will keep his day job for now but loves spending his weekends in the store. The official grand opening was held in January with Tim, the franchisor, in attendance. The Clances are looking forward to sales increasing as more people find the store and discover good, affordable wine they can’t find elsewhere. Jean continues to seek advice from the SBDC to develop a marketing strategy and recently met with Certified Business Analyst Kevin Monahan to discuss expanding use of social media tools. The store already has an active Facebook page with lots of followers.
Jean reflects on her experience working at the SBDC. “I saw so many different types of people wanting to start their own business,” said Jean. “It gave me a great perspective on the experience. It’s not all rose-colored glasses, but it’s also not all gloom and doom.” She credits the SBRN and SBDC for helping her and Emery make good decision and set the right expectations.

Her former co-workers at the SBDC don’t think she is being partial. They are all pleased to celebrate the success of one of their own – and several stop by Tim’s weekly wine tastings just to check up on her… oh, and perhaps to taste some wine.